A Whole New Mind With ‘story’

Storytelling In Business: Tension Makes Your Story Interesting

Monday, March 8th, 2010

If you understand how to apply story structure, the next step is to build the action and sequence of events in your story. You will need some type of conflict or tension to keep your story interesting. Here are some things to think about.

Storytelling In Business: Elements of Story Structure

Sunday, March 7th, 2010

Good stories don’t just happen. An audience really connects with your story when the plot, characters and other elements fade together to create a unified narrative. This idea of “unification” was first discuss in Aristotle’s Poetics.

The Art of Business Storytelling

Monday, March 1st, 2010

Even though we are exposed to stories every day, learning to tell them isn’t easy. While we are comfortable with the role that stories play in television, film and writing, we don’t always understand the power of storytelling in business.

A Whole New Mind

Saturday, August 22nd, 2009

In his latest book, bestselling author Daniel H. Pink offersa unique perspective on what it will take for individuals and organizations to move from the Information Age to what he calls the Conceptual Age. He believes that there are six essential aptitudes — Design, Story, Symphony, Empathy, Play, and Meaning that will be meaning as [...]